Happy consumers. Healthier end result.

Your bottom line depends on the quality of the digital experience you deliver to your users. See what’s working, what’s not. With all the data you need to make smarter decisions, faster.

Why choose fullstory

• Easy and fast implementation: You can just copy and paste, you can set up fullstory With a small snippet, you are good to go, without impacting your website performance.

• Automatic and complete data collection: fullstory automatically captures every interaction retroactively so you have full visibility to also discover the “why” behind problems and opportunities, tracking metrics over time.

• Insight-driven actions: Empower your team with the data they need to identify issues and fix bugs with out-of-the-box features like Session Replay. Choose from hundreds of communication tools to integrate for more efficient collaboration.

• Savings for you and your users: Fullstory's privacy protection capabilities ensure that all text elements are masked in search, no matter where they appear on the page.

With fullstory's funnels and conversions, you can validate that the paths you've built are working as expected or quickly identify areas where users are dropping off.

You can have all the answers even without having all the data

Digital experiences have become increasingly complex. FullStory has created a modern way to collect user experience data that is built for today’s websites and apps.

Unlike other platforms, which require advance knowledge of what to record, fullstory's DX Data Engine automatically records every aspect of your users' interactions across visits.

Digital Experience Intelligence (DXI)

Combine quantitative and qualitative data for a comprehensive understanding of a seamless digital experience. The DXI platform delivers a complete, backward-looking view of how people interact with your website or app. 

Product Management: Gain full visibility into how consumers interact with your business online, with actionable insights designed to drive business results

Cross-functional CX teams, from engineering to customer success, are empowered through digital experience data, reducing time to resolution and increasing customer satisfaction.

Marketers: see first-hand which investment is having an impact.

Digital intelligence means competitive advantage: Creating amazing digital experiences is the next critical step in the race for customer satisfaction and ultimately sales. Every user has a story, and legacy tag-based analytics tools only provide a small slice of that story.

With automatic alerts for signs of frustration, you can resolve friction before it turns into abandoned letters, negative feedback, or user churn.

The easiest way to understand user interaction

Everyone from software engineers to marketing teams can decipher user behavior with easy-to-interpret maps

Connect data journey maps to user experience with Digital Experience Intelligence (DXI) tools that let you see every challenge and opportunity.

Don't put user data collection at risk. Get everything you need to understand and improve the user experience.

Send confidently without risking user privacy.

Get to know your users on a deeper level

Access all your user data in one place: Enrich your user data overview with third-party resources like data layer or server side for the most complete data history possible.

Understand the user experience behind each data point

Session Replay lets you see exactly what users see and do.

See every story with comprehensive data capture.

Create more actionable dashboards with visuals that decode key metrics and link the user behavior behind each data point.

FullStory Recreate is more than just a replay of the session. It’s a meticulous reproduction of your website or app in action, down to the smallest detail, allowing you to:

• Visualize the “why” and “how” of your user experience
• Optimize conversion rates
• Boost user engagement
• Efficiently reproduce and resolve issues
• Fine-tune what matters most

Enhance your systems and build a cutting-edge technology stack your team will love. With a growing ecosystem of out-of-the-box integrations and an open API, the FullStory platform aligns your teams, making your applications smarter and your critical workflows faster.

Access complete digital experience data

FullStory’s platform brings to light insights you didn’t know you needed about your digital experience. Access data that’s automatically curated, fully retroactive, and instrumentation-free to gain insights into every digital interaction to drive confident decision-making.

Answer questions you never thought to ask yourself: The dashboard provides digital experience at a glance, helping you eliminate analytics clutter. Filter your users and sessions based on any path or action they may potentially take on your site.

Have all the answers with all the data

Retroactively capture everything your users see plus the long tail data that helps you uncover the real user experience.