Create better products.

Powerful, self-service product analytics to help you convert, engage, and retain more users.

• Powerful reporting to answer any question.

Great products are built by teams that know their users. Dig beneath the surface to learn what features are popular, who your power users are, and the behaviors associated with long-term retention.

• Simple workflows for fast answers.

Create funnels, see key user flows, create cohorts, and more with just a few clicks. No need to spend hours writing SQL or waiting for someone else to do it for you.

• Connect to your data lake.

Mixpanel can read directly from any data warehouse or lake. There’s no need to install SDKs or build processes to send us data.